Beewise Reusables was founded when I (Michelle) sought a better method for storing my sourdough bread. After discovering beeswax wraps, I approached Jason to create a few for me. Their effectiveness inspired us to start selling these wraps alongside reusable paper towels and Swedish dishcloths.

We chose the name Beewise Reusables because our primary product used beeswax, and I have a personal appreciation for the Beatitudes, which inspired a playful twist on words. The name "Beewise" encourages a wise choice towards a more sustainable lifestyle, reflecting our mission to promote eco-friendly living.

In no time at all, we expanded our product line to include more reusable items aimed at helping households make sustainable choices. 80% of our products are made in our home in Rexburg, Idaho. The other 20% are items from other companies that also believe that simple changes make a lasting impact. We have truly enjoyed assisting people in transitioning from disposable single-use items to zero-waste alternatives.